About Me


Joao De Souza
Performance specialist

Being involved in various high-level sports from a young age, has provided me with invaluable knowledge, as well as great experience. I believe that hard work can achieve almost any result. I am passionate about helping others to attain their personal aims, whatever those may be. Dedication to my clients and organizational goals make me successful in the industry. I have developed specific training regimes and techniques over the years, while working with the best coaches in the business. When someone wishes to reach peak health and fitness levels, they are sometimes mislead by minimal or incorrect information. This results in goals not being achieved at the highest level. This will not be the case when I train you. I have the expertise, structure and tools to allow you to reach your goals as efficiently as possible.


Services Provided

Boxing & Kickboxing

Put yourself to the test in what is known as the toughest sport in the world. Learn the best footwork, defense and striking from our team of professionals. Both beginners and advanced are welcome to participate. Developing whole body conditioning has never been easier or more fun!


Healthy eating never needs to be boring eating. You can enjoy your food just like everyone else does. We will initially assess what your specific goal is. This will be followed up by a nutrition plan, specifically tailored for you in mind only. Everyone is unique and has different needs. This forms the basis of our personal nutrition plan for you.

Training Programmes

Whatever your goals are, we will design a unique programme for you. This will suit your personal abilities and improve upon any weaknesses. We will take out the guessing work of what kind of training you should be doing to reach your potential.


Joao has been training me over the last 5 years. He is a great trainer and delivers great sessions. He helped me to tone up and improve my overall health and energy levels. He developed a tailor-made programme for me, as well as a diet plan. He is also an enthusiastic, patient and very friendly person!
BenedictMarket Insight Manager, L'Orea.
I have found Joao to be an excellent personal trainer with incredible knowledge, intelligence, and discipline – and a lot of fun too! Having trained with him for 3 years before relocating due to a change in job, made me realise just how hard he was to replace. I tried various PTs but none of these lasted for a long period of time. So, I recently restarted my training with Joao, and in the first month alone dropped a full dress size. His expertise, persistence and encouragement are matched with a great sense of humour, positive attitude and drive that instills confidence and motivation. I would not hesitate to recommend Joao. If you are ready to put in the hard yards to get fit and see sustainable results, then he is definitely worth reaching out to.
SelmaVice President, Customer Marketing.
Joao is quite simply a brilliant personal trainer and I would not hesitate to recommend him to anyone looking for results. From day one he tailored my training to complement my specific fitness goals and varied training techniques for each. He always takes time to make sure the client understands what they're doing and why, whilst ensuring they get the most out of each session. His packed diary of loyal clients is testament to his great work, but if you're lucky enough to find an available session, I urge you to book it.
KayeFreelance Copywriter.

"You don't always get what you wish for, you get what you work for"

Contact Us

7 Balcombe Street, Marylebone, London, NW1 6NA


+44 7747107208